RSSAll Entries Tagged With: "Cohn & Wolfe"

Avi Bhojani: "We need to define who we are"

Avi Bhojani: “We need to define who we are”

The BPG Group CEO tells Austyn Allison how he is repositioning the company to embrace evolution and remain relevant If you are not already heading up a vertical division of a marketing and communications holding group, imagine for a moment that you are. You open up your Outlook to find the group CEO has invited […]

BPG Cohn & Wolfe wins Guinness World Records for Middle East

BPG Cohn & Wolfe wins Guinness World Records for Middle East

BPG Cohn & Wolfe has been appointed as the first Middle East region public relations agency for Guinness World Records, following a competitive three-way pitch against M&C Saatchi and Fleishman Hillard The account covers the Middle East with a special emphasis on the United Arab Emirates and Saudi Arabia markets. BPG Cohn & Wolfe’s role includes increasing […]

BPG|Cohn & Wolfe wins Sony Mobile’s PR brief

BPG|Cohn & Wolfe wins Sony Mobile’s PR brief

Mobile phone company Sony Mobile Communications has handed its regional PR brief to BPG|Cohn & Wolfe. The appointment follows a competitive pitch, with the agency to handle Sony Mobile’s PR requirements in the Middle East, as well as helping to strengthen the performance of the brand as it targets ambitious sales targets of 100 per […]

Cohn & Wolfe takes minority stake in BPG|pr

Cohn & Wolfe takes minority stake in BPG|pr

Global communications and public relations agency Cohn & Wolfe has taken a minority stake in Middle East public relations firm BPG|pr. The new agency, called BPG|Cohn & Wolfe, is the latest move in the international company’s expansion plans to grow across the region, India and Southeast Asia. Both firms are part of the global WPP […]