All Entries Tagged With: "Cannes Lions"
Region wins two silvers and a bronze at Cannes
JWT Cairo and Memac Ogilvy Label both won silver Lions last night at the first awards ceremony of this year’s festival. The silvers were awarded in the promo & activation category, with JWT Dubai also picking up a bronze. There were no winners in the creative effectiveness, direct or PR categories. JWT Cairo’s silver came [...]
Press and outdoor provide regional boost at Cannes
Agencies across the Middle East and North Africa have notched up a collective 56 shortlists during the second day of the Cannes Lions festival. The shortlists for media, mobile, press and outdoor were released this morning, with Y&R Dubai leading the way thanks a strong showing in both press and outdoor. In total there are [...]
MENA region off to a slow start at Cannes
Promo & activation proved to be the most fruitful of the Cannes Lions shortlists released on the first day of the festival. Four nominations were received in the category yesterday, with DDB Dubai’s ‘Conversations’ for Al Manzil School, JWT Cairo’s ‘Fakka’ for Vodafone, JWT Dubai’s ‘Bookends’ for Kinokuniya, and Memac Ogilvy Label’s ‘Mobilising the 12th [...]
Welcome to the bizarre world of ‘Fake Fakes’ and ‘Real Fakes’
Ramsey Naja is chief creative officer at JWT MEA “Call me naïve, but it is only recently that I discovered that there were two classes of fakes in the world of luxury brands: Fake Fakes and Real Fakes. Now this could be disconcerting, syntax-wise, but it goes like this: Fake Fakes are proper bona fide [...]
The jury’s still out when it comes to PR awards
Sunil John is CEO of Asda’a Burson-Marsteller “As everyone in the communications industry knows, we do most of our work far from the spotlight – developing strategies and solutions for our clients that will make them shine. The Dubai Lynx awards and the Cannes Lions are among the highest-profile such accolades offered by the communications [...]
Memac Ogilvy Label lands third gold on final day at Cannes
This year’s Cannes Lions festival has culminated in another gold and a single bronze for ‘The Return of Ben Ali’. Memac Ogilvy Label was the only agency to convert from the final shortlists of the festival – film, film craft, branded content & entertainment, and titanium & integrated – taking home a gold in branded [...]
Two silvers but no golds during Cannes’ third awards night
It was a relatively disappointing evening on the Promenade de la Croisette last night, with only two silvers and two bronzes won by regional agencies. Winners in the press, design, radio and cyber categories took centre stage in Cannes, but there were only two Middle East winners in press (a traditionally strong category for the [...]
TBWA\Raad wins its first ever Cannes gold
TBWA\Raad has won its first ever gold at Cannes on a night when the region took home another seven Lions. With the winners in media, mobile, creative effectiveness and outdoor announced last night, TBWA\Raad (pictured) walked off with gold and silver in the mobile category for its Red Tomato Pizza fridge magnet, as well as [...]
Modest showing in cyber, design and radio shortlists
The design, cyber and radio shortlists have been released at Cannes, with the region picking up only a handful of nominations across the three categories. In cyber, only TBWA\Raad is shortlisted for its Red Tomato Pizza fridge magnet, whilst in radio Memac Ogilvy Dubai has made the cut twice thanks to its ‘Rescue radio’ spots [...]
Region strikes triple gold at Cannes
The Middle East and North Africa struck triple gold last night in the first awards ceremony of the Cannes Lions festival. Tunisia’s Memac Ogilvy Label (pictured) won two promo & activation golds for its ‘The Return of Ben Ali’, while Leo Burnett Beirut landed gold in PR with ‘No Rights, No Women’. The same campaign [...]
