All Entries Tagged With: "Cannes Lions"
You can win at Cannes without playing the game
Mohamed Hamdalla, executive creative director at Leo Burnett Cairo and winner of a silver and bronze Lion at this year’s Cannes Lions festival “I learned something at Cannes this year. Something that I would like to tell to every talented young creative in the Middle East that dreams about winning at Cannes: you can win [...]
Consulate General of Argentina – Crying
A gold winner at this year’s Cannes Lions festival, this ad for the Consulate General of Argentina, Los Angeles, plays on the fact that football is the most important sport in Argentina. Up until the World Cup, the national team had not been performing well, but Argentinian movies had had great success at film festivals, [...]
‘A momentous year for Egyptian television’
Ali Ali, creative director of Elephant Cairo, talks about this year’s Cannes festival and winning two Lions Well, it was an unforgettable week. The 57th Cannes Lions International Advertising Festival was good for the region and groundbreaking for Egypt. We haven’t won a single Lion (nor a TV shortlist) in 56 long years. My silver [...]
Regional first as five film Lions won
Three silvers and two bronze Lions have been won by the Middle East and North Africa in the film and film craft categories at Cannes. It is the first time that the region has won a Lion in any film category. Leo Burnett Cairo finally gained some international recognition for its Melody work on the [...]
Regional first as five film Lions won
Three silvers and two bronze Lions have been won by the Middle East and North Africa in the film and film craft categories at Cannes. It is the first time that the region has won a Lion in any film category. Leo Burnett Cairo finally gained some international recognition for its Melody work on the [...]
Egypt puts in solid film shortlist performance
Two Egyptian agencies and one from the UAE have been shortlisted in the film category at the Cannes Lions festival. Cairo-based Advantage Marketing & Advertising and Elephant Cairo have been nominated for their ‘Kitchen’, ‘Office‘ and ‘Hospital’ commercials for Panda. Also shortlisted is Leo Burnet Cairo, which picks up a nomination for its ‘Mother of [...]
Egypt puts in solid film shortlist performance
Two Egyptian agencies and one from the UAE have been shortlisted in the film category at the Cannes Lions festival. Cairo-based Advantage Marketing & Advertising has been nominated for its ‘Kitchen’, ‘Office‘ and ‘Hospital’ commercials for Panda, although the TVCs are actually the work of Elephant Cairo, whose creative directors Ali Ali and Maged Nassar were [...]
Region wins six Lions at Cannes
The Middle East and North Africa has had its most successful night of this year’s Cannes festival, bringing home six Lions in the press and cyber categories. Once again, Y&R Dubai has led the charge, winning a print silver for its ‘Polar Bear’ (pictured), ‘Walrus’, ‘Reindeer’ and ‘Pelican’ work for Neenah Paper. The agency also [...]
Y&R Dubai wins region’s first Lion of 2010
The Middle East and North Africa’s adland has finally got itself on to the score sheet at Cannes, courtesy of Y&R Dubai. The agency has landed a bronze Lion in the outdoor category for its ‘Splitting Steven’ campaign for Paras Pharma. It is the first Lion to be won by the region this year in [...]
Memac stands alone in cyber shortlist
It’s been another disappointing morning for the region at Cannes, with Memac Ogilvy Dubai the only agency to receive any nominations in the cyber and design shortlists. Memac has two shortlists, one each for its ‘Resize-a-room’ (pictured) and ‘Musical shelves’ online campaigns, both of which are for Ikea. There are no shortlisted entries in the [...]
