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Campaign's OOH guide – last call for listings

Campaign’s OOH guide – last call for listings

Along with the October 22 issue of Campaign we will be publishing our 2017-18 Out of Home Guide, and we are keen to make sure that all UAE out-of-home suppliers are included. We need the details of all suppliers by Thursday, October 12, 2017. The guide will contain analysis of the current outdoor market, and […]

Campaign's Marcomms360 event to showcase top communications experts

Campaign’s Marcomms360 event to showcase top communications experts

Campaign is preparing to host professionals from across the PR and communications industry at the inaugural Marcomms360 conference on October 4 at Dubai’s Steigenberger Hotel Business Bay. The event, which is being presented by Campaign Middle East publisher Motivate and Campaign brand owner Haymarket, aims to discuss the most pressing issues facing the communications industry […]

Top 10 Media Milestones 2016

Top 10 Media Milestones 2016

1 7Days closes down By all accounts 2016 has been a dire year for UAE print, but nothing was quite as saddening for the industry as closure of daily tabloid 7Days. Despite the newspaper – and its enduringly popular letters page – having a strong online presence, CEO Mark Rix said it had proved impossible to […]

Big-budget cinematic Nissan Patrol ad pits city against desert

Big-budget cinematic Nissan Patrol ad pits city against desert

By Austyn Allison Nissan has launched its new television commercial for its flagship 4×4 Patrol. It is the first big ad TBWA/RAAD has done for the Japanese brand since 2014, and takes the form of a cinematic trailer. It cost in the region of $800,000 to produce, which executive creative director Fouad Abdel Malak said […]

‘We do advertising for the love of it’: Alok Nanda

‘We do advertising for the love of it’: Alok Nanda

India-based design and branding specialist is eyeing Dubai – besides selling a watch brand it created, marketing its own brand of chocolates, and winning awards for branded art installations.

Campaign makes US foray with digital offering

Campaign makes US foray with digital offering

Advertising and marketing title enters market with the promise, ‘Where creativity meets community’. Launched in the US on 30 September 2014 by its global editor-in-chief Claire Beale (pictured), Campaign seeks to become the first truly digital community for US marketing and advertising communications professionals and will be created by the industry’s leading talent. Designed to celebrate creative […]