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Emirates airline renews contract with Havas through to 2020

Emirates airline renews contract with Havas through to 2020

Dubai-based airline Emirates has announced it will renew its contract with Havas Media. Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments for Emirates across the carrier’s 150 worldwide destinations through to 2020. Since winning the account in a hotly contested pitch in 2014, Havas Media has led […]

Eight-brand WPP team wins Dulsco

Eight-brand WPP team wins Dulsco

Dubai-based HR and waste management firm Dulsco has appointed a consortium of eight WPP companies, led by J. Walter Thompson, for a complete brand revamp. Dulsco, which is more than 80 years old, has set aggressive growth targets. The WPP consortium will develop and roll out a new positioning and brand architecture internally and externally. […]

El Hajj becomes Publicis Media CIO, as Starcom wins DCTCM

El Hajj becomes Publicis Media CIO, as Starcom wins DCTCM

Amer El Hajj has been promoted to chief investment officer at Publicis Media from his previous role of executive vice-president of group trading & commercial managing director. The announcement comes as Publicis Media’s Starcom Middle East has been appointed to handle Dubai Corporation for Tourism & Commerce Marketing (DCTCM), following a competitive tendering process. El […]

Hug wins HMD Global (Nokia) digital brief

Hug wins HMD Global (Nokia) digital brief

Hug Digital has signed with HMD Global, the exclusive licensee of the Nokia brand for mobile phones and tablets, as its digital marketing communications agency across social, community management, creative and listening services. Hug will handle the brand’s social assets while providing content creation, community management, full-fledged digital campaigns, reporting, research and web listening. “Nokia […]

FP7 wins Uber brand launch

FP7 wins Uber brand launch

FP7/DXB has  won the Dubai brand launch project for Uber, which initiated a full-fledged creative communication pitch process in February of this year. Various multinational agencies participated in this pitch process. Campaign believes those others pitching included Memac Ogilvy and Interesting Times. Sasan Saeidi, managing director of FP7 UAE Group, said: “Uber is a pioneer brand […]

Linet appoints Blue Apple for PR and social

Linet appoints Blue Apple for PR and social

Linet, a European manufacturer of hospital and nursing beds as well as intensive & long-term care facilities recently appointed Blue Apple as its PR and Social Media agency for the UAE. Blue Apple takes up the post with immediate effect. Jiří Plecity, managing director of Linet Middle East and Africa, said: “We are very excited to partner […]

Tamra C2 retains Enoc retail

Tamra C2 retains Enoc retail

Dubai-based  creative agency tamra C2, has retained the retail division business of UAE oil company Enoc after winning a pitch against six other agencies. The account has been a part of the C2 portfolio since 2012 and includes the core fuel retailing of Enoc in addition to its various brands such as Zoom convenience stores, Pronto fresh […]

Huawei appoints DDB Dubai for consumer business

Huawei appoints DDB Dubai for consumer business

Mandate covers the UAE, KSA, Iran, Pakistan, Kuwait, Qatar, Oman, Bahrain and Iraq. Huawei, which offers telecom network equipment, IT products, and smart devices in 170 countries, has appointed DDB Dubai to handle its creative duties. The mandate covers the UAE, KSA, Iran, Pakistan, Kuwait, Qatar, Oman, Bahrain and Iraq. Sandeep Saihgal, vice president, Middle East, Huawei, […]

Lowe wins Pizza Hut's duties for MENA

Lowe wins Pizza Hut’s duties for MENA

Account won following a multi-agency pitch; mandate is to move brand from ‘biggest pizza brand in the region’ to ‘most loved’.

BPG Bates to handle Continental in MENA

BPG Bates to handle Continental in MENA

German tyre major relocates marketing responsibility for region to Dubai; agency appointment follows multi-agency pitch. BPG Bates, a part of the BPG Group, has been appointed by Continental, the German premium tyre manufacturer and international automotive supplier, to handle its creative duties in the MENA region. This follows Continental relocating responsibility for marketing in the region from […]