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Campaign Diaries: Mina Al-Oraibi, editor in chief, The National

Campaign Diaries: Mina Al-Oraibi, editor in chief, The National

The new editor in chief of The National Mina Al-Oraibi tells Campaign what we can expect to see from the relaunched Abu Dhabi daily newspaper. [Read our whole interview with Mina Al-Oraibi here.]

Campaign Cannes Diaries 2017: Kevin Allocca

Campaign Cannes Diaries 2017: Kevin Allocca

Kevin Allocca, YouTube head of culture and trends at Google, talks about how YouTube has helped shape popular culture. And he has some advice for brands who want their agencies to produce a video that will go viral.

Campaign Cannes Diaries 2017: Laura Jordan Bamback

Campaign Cannes Diaries 2017: Laura Jordan Bamback

Laura Jordan Bambach, chief creative officer of Mr. President, talks about brand purpose and how it works with agency culture.

Campaign Cannes Diaries 2017: Saatchi & Saatchi's Young Lions

Campaign Cannes Diaries 2017: Saatchi & Saatchi’s Young Lions

Sarah Guessoum and Anika Marya, art directors from Saatchi & Saatchi Dubai, who won their first visit to Cannes with at the Young Lions print competition, share their experiences of the festival.

Campaign Cannes Diaries 2017: Cheil Worldwide's Wain Choi

Campaign Cannes Diaries 2017: Cheil Worldwide’s Wain Choi

Wain Choi, senior vice-president and chief creative officer at Cheil Worldwide, talks about the themes he’s seen at Cannes, and what that means for the creative marketing industry.

Campaign Cannes Diaries 2017: Patrick Collister

Campaign Cannes Diaries 2017: Patrick Collister

Patrick Collister author of the Directory Big Won rankings, talks about his first impressions of Cannes this year and how to read awards shows.

Maxus merger 'on hold' in Middle East, says MEC COO

Maxus merger ‘on hold’ in Middle East, says MEC COO

MEC and Maxus may remain separate brands in the MENA region, says Alistair Aird, global chief operating officer of MEC. Despite the June 1 announcement that WPP’s two Group M media shops were to combine, Aird says that “our plans are on hold in the Middle East,” where WPP has majority ownership of MEC but […]

Cannes Diaries 2017: Publicis Worldwide's Bruno Bertelli

Cannes Diaries 2017: Publicis Worldwide’s Bruno Bertelli

Check out what Publicis Worldwide chief creative officer Bruno Bertelli saw as he judged the outdoor category at Cannes this year.    

Campaign Cannes Diaries 2017: LoopMe's Stephen Upstone

Campaign Cannes Diaries 2017: LoopMe’s Stephen Upstone

LoopMe founder and CEO Stephen Upstone discusses the growing role of artificial intelligence in mobile video advertising.    

Campaign Cannes Diaries 2017: TBWA's Chris Garbutt on collaboration

Campaign Cannes Diaries 2017: TBWA’s Chris Garbutt on collaboration

Chris Garbutt chief creative officer of TBWA\Worldwide talks to Campaign about collaboration in creativity. Some of the collaborative works that won at Cannes include Potatoes on Mars for Memac Ogilvy Dubai, Fearless Girl by McCann, and Meet Graham by Clemenger BBDO Melbourne. They used a combination of agency, artists, scientists and more to convey powerful messages.