All Entries in the "2.News" Category
Publicis Groupe acquires Flip Media
Publicis Groupe has bought Dubai-headquartered digital agency Flip Media for an undisclosed sum. The agency will be folded into Leo Burnett Worldwide and will retain its name as part of the 100 per cent buy-out. The agency’s founders, Martin Diessner and Dinesh Lalvani, will continue to be involved with the new entity as non-executive directors, [...]
MediaCom and LBi win Etihad’s global media accounts
MediaCom and LBi have won Etihad’s global media accounts following a multi-agency review. WPP agency MediaCom will handle above-the-line media planning and buying, while LBi will take care of digital media strategy, search and affiliate marketing. The incumbent on the media buying account was OMD, which had held the business since 2005, when the airline [...]
JWT takes majority stake in Jordanian affiliate
JWT has acquired a majority stake in Jordanian agency IDEA after seven years of affiliation. The move is part of JWT MEA’s focus on strengthening its offering in the country and “expanding its suite of markets and services to regional and international clients”. The deal means JWT now owns 51 per cent of a newly [...]
TBWA and Rizk Group end 11-year affiliation
Global advertising network TBWA and the Rizk Group have ended their 11-year affiliation in Lebanon. The split means that TBWA\Rizk no longer exists, with the Rizk Group forming a new affiliation with the Havas Group to create Rizk Group Havas. France-based Havas is the parent company of Euro RSCG, MPG and Havas Digital and has [...]
Wieden+Kennedy Amsterdam wins GE regional brief
General Electric has handed its advertising account for the Middle East and North Africa to Wieden+Kennedy. The win represents the Amsterdam office’s first foray into the region, with the agency beating a number of regional outfits to the highly sought after account. The incumbent on the business was Impact BBDO. Confirming the appointment, Rania Rostom, [...]
MediaVest lands Emirates NBD media account
MediaVest has won the media brief for Emirates NBD following an agency review that was called at the tail end of last year. Emirates NBD is the UAE’s biggest lender and the account covers both online and offline planning and buying across the Middle East. The incumbent on the account was MEC. Vikram Krishna, head [...]
Impact & Echo BBDO retains Wataniya account
Impact & Echo BBDO has retained the creative account for Kuwaiti telco Wataniya following a multi-agency pitch. The review had included Leo Burnett, Raad |Afyouni, Blu Grey and Qmark. The retention of the account follows Impact & Echo BBDO’s winning of Wataniya’s digital business last year. Fouad Abou Mansour, managing director at Impact & Echo [...]
Memac Ogilvy forges alliance in Morocco
Memac Ogilvy has formed a strategic alliance with Saga Communication in Morocco. Memac, which has ended its previous affiliation in the country, says the new alliance has been formed to leverage Saga Communication’s local expertise and Memac Ogilvy’s regional network, and to “explore opportunities in the rapidly growing Moroccan market”. Edmond Moutran, chairman and CEO [...]
The Big Idea forms alliance with TAAN
Independent agency The Big Idea has formed a strategic alliance with the US-based Transworld Advertising Agency Network. The alliance means Dubai-based The Big Idea (TBI) will be able to share knowledge, tools and resources with the 52 member agencies of the network, which is present in 32 countries. Hoshi Siganporia, CEO of TBI, said: “With [...]
Abu Dhabi Media to launch Hindi station
Abu Dhabi Media is set to launch a new Hindi-language station for south Asian expats in the UAE. Called Radio Mirchi, it is believed to be launching at the end of January and will bring the number of stations in ADM’s radio portfolio up to six. The station will be broadcast under licence from Indian [...]
