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Chrysler moved from MEC to Starcom in the Middle East

Chrysler moved from MEC to Starcom in the Middle East

MEC MENA has lost its account with Fiat Chrysler Automobiles following a global media pitch that saw the account go to Publicis Media in EMEA and Asia-Pacific. The media planning and buying account is now being handled by Starcom in 30 markets. The agency swiped the account from WPP’s Maxus in most of the markets […]

MSL Group takes Samsung PR from Fleishman Hillard

MSL Group takes Samsung PR from Fleishman Hillard

Publicis Communications’ PR agency MSL Group has won the Samsung Gulf Electronics account from Omnicom Group’s FleishmanHillard following a competitive pitch. Its remit will include media relations and working with technology influencers. The win strengthens the relationship between MSL Group and Samsung Electronics. The agency has represented Samsung’s Middle East and North Africa corporate/headquarters account […]

Ogilvy's Ronald Howes resigns as Chief Operating Officer

Ogilvy’s Ronald Howes resigns as Chief Operating Officer

The chief operating officer of Memac Ogilvy MENA Ronald Howes has resigned from the company after 11 years. Howes joined the company as managing director of the UAE business in 2005. He was promoted to the newly created role of COO for the MENA region, covering Qatar, Bahrain and Kuwait, as well as the UAE, in […]

Robert Senior steps down from Saatchi & Saatchi

Robert Senior steps down from Saatchi & Saatchi

Left to right: Hackworthy, Sadoun, Djaba, Senior and Stanners Robert Senior, global chief executive of Saatchi & Saatchi, has resigned and is to be replaced by Magnus Djaba, UK chief executive of Saatchi & Saatchi Fallon. Senior, who took on the global role in 2015, does not have another job to go to but said […]

Flip becomes SapientRazorfish as Publicis Sapient launches in region

Flip becomes SapientRazorfish as Publicis Sapient launches in region

Publicis Groupe has announced the launch of its Publicis Sapient operating unit in the MENA region. Digital agency Flip, which under Publicis Communications, has rebranded as SapientRazorfish. It has already won a contract with property developer Emaar. SapientRazorfish will be led by Kareem Monem (pictured), previously managing director of Flip. Flip has been part of Publicis Sapient since […]

PHD holds onto Arla Foods

PHD holds onto Arla Foods

PHD UAE has retained the media planning and buying account for Scandinavian dairy giant Arla Foods following a pitch last month. The Omnicom Media Group agency competed against Mindshare, UM and Carat to retain the regional account, which includes the brands Three Cows, Lurpak and the cream and cheese brand Puck. Arla Foods’ regional marketing director […]

Google names new MD for the Middle East

Google names new MD for the Middle East

Google has announced that Lino Cattaruzzi has been appointed as managing director for the Middle East and North Africa. He has more than 20 years of experience in the technology industry, including eight at Google. He joins from Mexico, where he was country director.  He led the global strategy team for online media solutions at […]

Grey Beirut wins global account with Nakhla Tobacco

Grey Beirut wins global account with Nakhla Tobacco

Grey Beirut has won the global advertising account for water pipe tobacco firm Nakhla Tobacco Company. Part of Grey Group MENA, Grey Beirut will orchestrate Nakhla’s brand, trade and consumer marketing initiatives globally. The new account follows a number of other wins for Grey, including Duracell, Daher International Food Company (Difco), the Lebanese cereal manufacturer behind the […]

McCollins Media wins accounts with Indonesian food outlets

McCollins Media wins accounts with Indonesian food outlets

Boutique public relations agency McCollins Media has won the PR and social media duties for two Indonesian restaurants, Indo Indo and Betawi. These are the agency’s second and third food and beverage (F&B) wins in the last month, after it scored the PR and social account for Dubai-based outlet DownTown Café. McCollins Media will be […]

Initiative drops PR agency as it moves duties in-house

Initiative drops PR agency as it moves duties in-house

Initiative MENA has ended its relationship with the public relations house Cicero & Bernay as it moves its operations in-house. PR duties will now be handled by the agency’s own marketing division,  overseen by marketing and communication manager Hala Alayli, while an internal PR team has been appointed. Campaign understands that the agencies were not […]