Mandate covers the UAE, KSA, Iran, Pakistan, Kuwait, Qatar, Oman, Bahrain and Iraq. Huawei, which offers telecom network equipment, IT products, and smart devices in 170 countries, has appointed DDB Dubai to handle its creative duties. The mandate covers the UAE, KSA, Iran, Pakistan, Kuwait, Qatar, Oman, Bahrain and Iraq. Sandeep Saihgal, vice president, Middle East, Huawei, […]
Etihad VP marketing Andrew Ward puts the business case behind the airline’s biggest ever marketing campaign and reveals why signing Kidman was a “sensible investment”. Flying business class on Etihad airways’ new A380 carrier is an experience that VP marketing Andrew Ward wants more customers to know about. Etihad, which is little more than a […]
Prior to this he was CEO of Mindshare South Asia. Mindshare has announced that Ravi Rao, former CEO, Mindshare South Asia, will be taking over as chief client officer, Mindshare MENA. Rao’s new role will be effective 1 May 2015 and he will be based in Dubai. Rao joined Mindshare South Asia in 2008 and took […]
Republique Beirut claims Independent Agency of the Year title; Starcom MediaVest Group Dubai is Media Agency of the Year.
Draw from your own experience to better the work, said the graphic design legend.
Coca-Cola and Y&R combine finish second; FP7-Emirates NBD-Momentum trio is third. A team comprised of young professionals from Nissan ME and Mindshare MENA has won the Young Lions Integrated Competition, it was announced on 10 March, day three of the Dubai Lynx International Festival of Creativity 2015. The winning team comprised Reham Eldidi, senior manager, […]
Creativity has never had a bigger role and it’s not the preserve of a few, said the Design jury president.
Companies should focus equally on the merger and integration post acquisition, said the global chairman and CEO on day two.
Chrysler 300C Performer, Vote for Us, Sakker El Dekkene, Touch Leb Keys and Pepsi Goal in the race.
Among media agencies, Starcom MediaVest Group Dubai has five shortlists.