RSSAll Entries in the "News" Category

Serviceplan acquires Dubai independent Espresso

Serviceplan acquires Dubai independent Espresso

Serviceplan Middle East has acquired independent Dubai agency Espresso and launched a new media agency. The agency’s media arm Mediaplus has now re-launched itself as Mediaplus Espresso, which will be overseen by Espresso’s founder and managing director Azhar Siddiqui. As well as traditional media planning and buying, the new agency will offer expertise is platform […]

The MediaVantage signs Africa deal

The MediaVantage signs Africa deal

UAE-based media sales representative The MediaVantage has won the exclusive contract to represent all media owned by IC Publications. A leading publisher of pan-African magazines, IC Publications produces titles such as African Business, African Banker, New African, and New African Woman. The MediaVantage will be responsible for selling advertising and commercial opportunities from the Middle […]

Arabianeye signs deal with Press Association images

Arabianeye signs deal with Press Association images

Dubai-based arabianEye has signed an exclusive partnership with PA Images to represent its image library in the Middle East and North Africa. The new deal gives arabianEye’s clients access to over 11 million images online, supported by an archive that dates back to the 1860s. “As the leading image and footage library in the Middle […]

Virgin reviews creative account held by Memac Ogilvy

Virgin reviews creative account held by Memac Ogilvy

Virgin Mobile Middle East & Africa (VMMEA) has put its Saudi Arabian creative account out to pitch.  The account is currently held by Memac Ogilvy Riyadh.  Part of British entrepreneur Richard Branson’s Virgin Group, the network has been based in the Saudi capital since 2014.  A Virgin spokesman said: “We do from time to time review […]

Dubai adland stars launch Science & Sunshine

Dubai adland stars launch Science & Sunshine

A collective of homegrown talent has launched a new agency in Dubai called Science & Sunshine. Based in the Loft Offices in Dubai Media City, the agency will aim to push the envelope in ‘design, content and everything else in between’ and has been founded by four individuals who grew up in the city. The […]

Five UAE jurors set to judge at Cannes Lions

Five UAE jurors set to judge at Cannes Lions

A record number of creatives from the United Arab Emirates are to judge at this year’s Cannes Lions International Festival of Creativity in June. Five judges will participate in this year’s festival, three more than last year and a significant improvement on the single juror allocated to the UAE during previous years. It was originally […]

Publicis Media Middle East appoints new CEO and Alex Saber as chairman

Publicis Media Middle East appoints new CEO and Alex Saber as chairman

Publicis Groupe has appointed a new chief executive for its media division in the Middle East and North Africa following its major global restructure. Steve Parker, formerly CEO of lead agency Starcom Mediavest Group (SMG) London, is to relocate to Dubai to oversee the newly-consolidated Publicis Media. He will report to Alex Saber, the new […]

LinkedIn reviews public relations account

LinkedIn reviews public relations account

The Dubai-based operation has confirmed it is reviewing its relationship with incumbent agency Asda’a Burson-Marsteller. Agencies including Weber Shandwick and Edelman DABO are understood to have pitched for the account. Asda’a was unable to confirm whether the agency was re-pitching for the account at the time of going to press. Nada Enan, senior manager for […]

Leo Burnett wins Emirates creative account

Leo Burnett wins Emirates creative account

Leo Burnett Dubai has won Emirates’ creative account for the Middle East and North Africa following a competitive multi-agency pitch. The new partnership will commence in June, with the agency tasked with developing strategy and creative for the business needs of Emirates across the MENA region. It will also work on transcreation and the adaptation […]

Audio Kultur campaign seeks to champion female DJs

Audio Kultur campaign seeks to champion female DJs

A Beirut club night and an independent magazine have come together to create a campaign aimed at championing female DJs in Lebanon. Smirnoff Sound Collective and Audio Kultur have teamed up to create the #Recognize campaign following on from International Women’s Day. Created by Audio Kultur, the project includes a poster, a GIF and a […]