RSSAuthor Archive for Austyn Allison

Khaleej Times is making grand plans to change and expand

Khaleej Times is making grand plans to change and expand

Khaleej Times is the UAE’s oldest paper, so you might be forgiven for thinking it is also the country’s most old-fashioned. But with 30 per cent more web traffic than its nearest competition, according to monitoring firm Effective Measure, its management say it is the most popular news website among the population. It must still […]

Exclusive: MEC MENA names Neil Hardwick as CEO

Exclusive: MEC MENA names Neil Hardwick as CEO

WPP media agency MEC has today named Neil Hardwick as CEO for the Middle East and North Africa. The announcement was made by Alastair Aird, global chief operating officer and chairman for EMEA. Hardwick joins MEC from a position as CEO of GroupM Russia. Aird said: “I’m delighted that Neil is joining the MEC family. He is a […]

The end of the agency: Media planning and buying will soon become fully automated, says C1X’s Rammohan Sundaram

The end of the agency: Media planning and buying will soon become fully automated, says C1X’s Rammohan Sundaram

Having been in the business for about 20 years, I have seen all aspects of media changing. Way back in 1999 I knew that eventually the internet would be the only medium that will survive the test of time. Modes of access will be different, so you could consume movies on your television but the […]

Guinness World Records offers individuals the chance to be the best. It also gives brands a chance to do something special

Guinness World Records offers individuals the chance to be the best. It also gives brands a chance to do something special

The Middle East is a region of records. Especially Dubai. A visitor to the emirate can arrive at the world’s busiest international airport, before getting straight on to the longest driverless train. The metro will take them past the tallest building, the biggest mall and the highest vertical maze, before reaching the largest indoor ski […]

Media faces to watch 2017

Media faces to watch 2017

Campaign profiles some of the most promising and talented individuals aged 30 or under working in the media industry. Data crunchers, strategic planners and shrewd deal-makers, they all raise the game of their agencies and the industry Here they are…. Zeina Kettaneh, 24, integrated account executive, MEC Beirut Kettaneh was one of the six candidates chosen […]

Winners of first MENA Search Awards named

Winners of first MENA Search Awards named

The winners of the inaugural MENA Search Awards have been announced. The awards, produced by Don’t Panic Events and presented in association with Plan B, celebrate the expertise, talent and achievements of the search industry and, its organisers say, are the premiere celebration of search engine optimisation, pay-per-click (PPC) and content marketing in the Middle […]

IAA UAE chapter launches film and video Production Forum

IAA UAE chapter launches film and video Production Forum

A new International Advertising Association UAE forum has been established to drive for specific goals related to the expansion and good practices of the film and video advertising production community in the UAE. The forum was announced last week by Hani Ghorayeb, president of IAA UAE chapter. “Professional content production is central to the requirement […]

Avi Bhojani: "We need to define who we are"

Avi Bhojani: “We need to define who we are”

The BPG Group CEO tells Austyn Allison how he is repositioning the company to embrace evolution and remain relevant If you are not already heading up a vertical division of a marketing and communications holding group, imagine for a moment that you are. You open up your Outlook to find the group CEO has invited […]

Eight-brand WPP team wins Dulsco

Eight-brand WPP team wins Dulsco

Dubai-based HR and waste management firm Dulsco has appointed a consortium of eight WPP companies, led by J. Walter Thompson, for a complete brand revamp. Dulsco, which is more than 80 years old, has set aggressive growth targets. The WPP consortium will develop and roll out a new positioning and brand architecture internally and externally. […]

Georges Barsoum replaces Ramzy Abou-Ezzedine as Y&R MENA CEO

Georges Barsoum replaces Ramzy Abou-Ezzedine as Y&R MENA CEO

WPP creative agency Y&R has announced that Georges Barsoum will take the helm as chief executive officer for the Middle East & North Africa (MENA). Barsoum, who has been with the agency since 2015 as CEO for the Y&R Gulf region, will take on expanded responsibilities overseeing all clients and company vision across the broader […]