RSSArchive for January, 2013

Durex – SOS Condoms

Durex – SOS Condoms

Durex and Buzzman Middle East have turned a product into a service by launching the first condom delivery service. Via their smarpthone (iOS) or on the dedicated website, users will be able to order one of three Durex products between 4pm and 4am. Condoms will be delivered in ‘discreet’ ways within the hour. To launch […]

Dubai Lynx changes rules for media agency of the year title

Dubai Lynx changes rules for media agency of the year title

The Dubai Lynx has changed the rules for this year’s media agency of the year title, with only media agencies now able to win the award. The decision follows two years in which the accolade was won by creative agencies, with Leo Burnett Beirut winning last year and FP7 Bahrain walking off with the award […]

Abu Dhabi Media rolls out further structural changes

Abu Dhabi Media rolls out further structural changes

Abu Dhabi Media is making a string of structural and personnel changes as it seeks to further streamline its operations. The group, which has undergone significant restructuring and senior managerial changes during the course of the past two years, has formed Digital Media Services (DMS) to focus on “extending the organisation’s offerings in the digital […]

Asda’a Burson-Marsteller lands Beiersdorf PR brief

Asda’a Burson-Marsteller lands Beiersdorf PR brief

Multinational personal care company Beiersdorf has handed its regional PR account to Asda’a Burson-Marsteller following a competitive pitch. The account covers the GCC, Levant and Egypt, with Asda’a Burson-Marsteller taking over from incumbent PR outfit TRACCS, which had held the account for the past five years. Beiersdorf’s brands include Nivea, Elastoplast and Labello. Eight agencies […]

OMG launches digital outfit Resolution

OMG launches digital outfit Resolution

Omnicom Media Group MENA is to integrate its specialist digital resources into the Resolution global network. Resolution MENA will become the group’s digital specialist brand focusing on performance marketing and will work for clients across the group’s two OMD and PHD brands. The new operation will be led by general manager Jassim Ali, who was […]

Leo Burnett Beirut shines in the Big Won Report

Leo Burnett Beirut shines in the Big Won Report

Leo Burnett Beirut was the world’s sixth most creative agency in 2012, according to the annual Big Won Report. The Lebanese outfit was also the top agency for PR and media globally, while Memac Ogilvy Label’s ‘The Return of Ben Ali’ was the second most awarded campaign across all media. Memac Ogilvy Label’s Yassine Boughaba […]

Ford appointed head of digital at JWT Dubai

Ford appointed head of digital at JWT Dubai

Brett Ford has been named JWT Dubai’s head of digital. Responsible for leading the Dubai office’s digital agenda, Ford will report to Kieran O’Sullivan, regional head of digital for JWT MENA. Ford joins JWT from Emirates, where he managed the online brand communications business as digital communications manager. Prior to that he worked in the […]

Deputy Editor – Campaign Magazine

Are you a senior reporter or news editor looking for the next step up on a globally respected trade publication? Campaign, the flagship publication for the Middle East advertising community, is looking for an energetic, talented and self-motivated individual to join the team as deputy editor. Reporting to and working closely with the editor, the […]

When print did not die

When print did not die

A surge in the production of high quality print publications in the Arab world indicates a positive future, believes Ibrahim Nehme, editor-in-chief of Beirut-based magazine The Outpost “A year ago a friend of mine called me a nutcase when I excitedly divulged to him my plans to launch a print magazine. As I went on […]

Tiger Translates calls on creatives to paint the streets of Dubai

Tiger Translates calls on creatives to paint the streets of Dubai

Tiger is challenging Dubai-based creatives and graphic artists to show their street art mettle in a competition as part the brand’s global creative platform Tiger Translates. The competition invites creatives to put their street art overlay on photographer Jalal Abuthina’s street scenes of Dubai. The entries will be judged by a panel and the winner […]