RSSArchive for March, 2011

Qatar Airways calls global media review

Qatar Airways calls global media review

Qatar Airways has kicked off a review of its estimated $30 million global media account, according to Campaign‘s sister title in the UK. The airline, which uses the tagline “The world’s five-star airline”, is understood to have approached a number of media networks to pitch for the account. The national carrier of Qatar last reviewed […]

Y&R Dubai named agency and network of the year

Y&R Dubai named agency and network of the year

Y&R Dubai has been named both agency and network of the year at the Dubai Lynx. The agency, whose tally of awards included the grand prix in both print and design (pictured), pipped FP7/BAH to the title, although the Bahrain ad agency was interestingly named media agency of the year on the back of its […]

Ten campaigns shortlisted in Lynx integrated category

Ten campaigns shortlisted in Lynx integrated category

Only 10 campaigns have been shortlisted in the integrated category at this year’s Dubai Lynx. Four campaigns from Egypt and two apiece from Bahrain, Lebanon and Tunisia have made the cut, with Leo Burnett Beirut, FP7/BAH, Advantage Marketing & Advertising, JWT Cairo and Memac Ogilvy Label Tunisia the agencies in the running. FP7/BAH’s ‘notepad’ and […]

'I wish there had been more flavour from the region'

‘I wish there had been more flavour from the region’

In a bid to find out how the judging went at this year’s Dubai Lynx, Campaign caught up with one of the judges on the traditional jury for a brief chat today. Eric Schoeffler, chief creative officer at DDB Tribal in Germany, said the judging – which began on Saturday – had been long and […]

Y&R leads Dubai Lynx shortlists

Y&R leads Dubai Lynx shortlists

A total of 419 pieces of work have been shortlisted by the juries on the first full day of the Dubai Lynx. With the judges having whittled down the entries from 2,068, Y&R Dubai has emerged as a main contender, leading the shortlists in the print, outdoor, direct, design and print/outdoor craft categories. The agency […]

Real stories, real power – Vodafone Egypt

Real stories, real power – Vodafone Egypt

JWT Cairo’s award-winning ‘Kowetna’ campaign for Vodafone Egypt was complemented by a series of mini-documentaries focusing on the Egyptians featured in the campaign. The campaign won the integrated grand cristal at the MENA Cristals earlier in the year. Here’s one of the documentaries. The tagline is ‘Real stories, real power’.

Conversations are contagious

Conversations are contagious

Richard Pinder is chief operating officer at Publicis Worldwide. He will be in conversation with Contagious Communications’ Paul Kemp-Robertson at the Dubai Lynx on 29 March “As social and political unease unfold across the region, the power of conversation is more visible than ever before. From Egypt to Tunisia to Libya and beyond, the situation […]

Reed to take over as executive creative director of Y&R Dubai

Reed to take over as executive creative director of Y&R Dubai

Ryan Reed is to leave independent advertising agency Expression in order to take up the position of executive creative director at Y&R Dubai. Reed, who had been with Dubai-based Expression for two-and-a-half years, fills the position left vacant by the departure of Komal Bedi Sohal. Bedi Sohal has since gone on to form start-up ¿KOBESOWHAT. […]

Alfa back at Leo Burnett as Y&R resigns brief

Alfa back at Leo Burnett as Y&R resigns brief

Leo Burnett Beirut has been reunited with one of its former clients after Y&R resigned the Alfa account in Lebanon. Y&R had been awarded the mobile phone operator’s business in July last year following a competitive pitch, but has since resigned the account for unknown reasons after less than seven months with the Beirut-based telco. […]

Awards... what are they really all about?

Awards… what are they really all about?

As the Dubai Lynx kicks off, Fouad Abdel Malak, executive creative director at Impact BBDO Dubai, takes a look at the mêlée surrounding awards “It’s that time of year again when creatives forego any reservations of staying late and driving clients, servicing and production teams to their wits end, proposing crazy budgets and even crazier […]